Archive | July, 2005

29 July 2005 ~ 2 Comments

Hey jetBlue- how much revenue does Online Flight Check-in generate?

Another short anecdote to end the week on an educational note! I’m trying to arrange my travel plans for the fall dates that are filling up ever so quickly.’s Annual Summit is coming up in Vegas, so I’m thrilled at the opportunity to fly jetBlue again.  Love jetBlue. Can’t praise them enough. Their flight […]

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27 July 2005 ~ 1 Comment

Does your messaging really matter?

A quick anecdote from my walk to the office this morning.  For those of you who are unfamiliar with the Carroll Gardens section of Brooklyn, there’s approximately 326 excellent Italian Patisseries per square block.  Luckily for each of them, on this seemingly 100 degree morning, there were no shortage of customers in need of cold […]

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17 July 2005 ~ 1 Comment

Beware of Large Numbers!!

If you converted 1,000,000 visitors into subscribers to your paid online service in one year, surely you’d considered yourself an online success, right?  But what if you had 7 million unique visitors, per day?  What if your digital competition was non-existent?  What if your brand was so strong, it drove 40 million visitors to your […]

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