Archive | December, 2006

18 December 2006 ~ 0 Comments

Preparing for Panama: another case for Persuasion Architecture

A new Ad-Age article offer strategies for winning at Panama, namely: Instead, marketers’ focus will shift from managing their bids to managing the entire conversation with their customers. By improving attributes such as the relevance of keywords, ad copy and landing pages, advertisers provide a better user experience while having an positive influence on their […]

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